Has Business Intelligence Failed? You Betcha! But, It Doesn’t Have to be That Way!

Business Intelligence

The business intelligence (BI) solution market has expanded and deepened, with new products, features and modules added every month. Some solutions are cumbersome, expensive and time-consuming to implement and adopt. Other solutions are browser-based, intuitive and flexible. Some BI tools are easy to learn, and practical and affordable to implement with great ROI and TCO. But, when a business is considering a business intelligence solution or if a business wants to migrate to or upgrade from another BI system, how can the management team determine the efficacy, efficiency and practicality of that solution without spending significant time and resources?The fact is that business intelligence solutions may have sophisticated features, but those features may be inaccessible to the average user or may require that users modify how they work to suit the process and flow of the system. The solution may be difficult to integrate, thereby disallowing data from other enterprise sources like ERP, CRM, SCM systems, HR solutions, legacy systems, or other disparate data sources. A BI solution might not support flexible reporting or allow for quick and easy customization to meet new needs.

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Hand-in-Hand To Business Success: Data Democratization and BI

Business Intelligence

Like every other type of business application today, Business Intelligence solutions must be mobile in order to meet the demands of the user base. Every business must recognize the reality of the mobile society in which we live and, whether they want to attract consumers and customers or provide business applications that satisfy the needs of employees, mobile access is critical for every user and critical to business success. But, the democratization of business intelligence is a broader, systemic issue that goes far beyond mobility.

Whether inside or outside the office, every individual contributor, team member, manager, executive, IT professional, HR, sales, marketing, production coordinator, and financial analyst needs business intelligence. We can’t empower our team members or hold them accountable for results without giving them the tools and information they need to do their jobs and to know whether their efforts are succeeding and contributing to the strategic, operational and tactical goals and objectives of the company.

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Love Sales Conversion and Numbered Lists? This Article is For You!

BI-Tool-for-Sales-Distribution-Marketing

People love numbered lists! The internet is chock full of articles, blogs and forums regaling us with numbered lists of important business factors and ways to beat the competition. With titles like, ‘The Five Best Ways to Attract New Customers’, ‘The Ten Most Important Things a Business Manager Should Know’, the lists are apparently endless.

Either you love these lists or you hate them. Either you think you have seen enough and you have it all down, or you are overwhelmed by all of the ‘most important’, ‘critical’, ‘can’t miss’ factors and considerations. No matter how you feel about this type of advice, you may want to consider this particular list – especially if you are a sales or marketing professional or a business owner or manager who wants to create, market and sell products or services and stay ahead of the competition and of customer expectations.

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