Gartner predicts that ‘… augmented analytics will be ubiquitous, but only 10% of users will use it to its full potential.’ One of the primary reasons that augmented analytics is not adopted and leveraged to its full capacity is that the business chooses a solution that is not easy enough for team members to adopt – one that is restrictive, inaccessible or requires sophisticated skills.
Smarten announces its Smarten Clickless Analytics, a Natural Language Processing (NLP) Search Analytics tool designed for every business user, no matter their technical expertise or data skills. Natural Language Processing Search Analytics (NLP) is an easy-to-use search analytics technique that allows business users to create complex searches without endless clicks and complex navigation and commands. Using this familiar Google-type Clickless Analytics, users can leverage these tools to discover trends and patterns, receiving results in simple, clear language the user can understand.
What is Clickless Analysis, and why is it important to your Advanced Analytics solution? Clickless Search Analytics provides seamless augmented analytics and advanced data discovery, using machine learning and natural language processing (NLP), in a self-serve environment that is easy enough for every business user resulting in increased user adoption, improved data democratization, and return on investment (ROI).
What is Search Analytics? When a business user or analyst employs search analytics, it is for the express purpose of gathering content and data from various sources to achieve an analytical outcome. The data is gathered by ‘searching’, often using natural language processing. The benefits of natural language processing are many.
No business, large or small, can afford to employ the services of dozens of data scientists or professional analysts. Budgets are tight and there are so many places we need to spend our money to help the business success and grow.
The concept of Clickless Analytics is one that will be happily embraced by business users and by the business enterprise. The reason is simple! Clickless Analytics allows users to find and analyze information without specialized skills, by using natural language.
