Find out how this retailer improved its mobile sales, its bottom line and its customer acquisition.Article Source: http://ow.ly/Ceghw
Tag: User Experience Designers
Buzzwords like bring your own device, responsive web design (RWD), adaptive web design (AWD), mobile first and content first are flying through the offices of every technology team and IT consulting firm on the planet! In concept, these considerations apply to every business and consumer application in the design, migration or upgrade phase in today’s business world. However, building a high performance, heavy data centric, multi device mobile business solution is challenging! Software Product Development and, in particular, Product Development, Management and Support (PDMS) must include a serious consideration of RWD and software usability improvements.
In today’s mobile world, the user experience may be just about the most important thing in application and site delivery. User experience improvement, aka Ux Improvement, has become one of the most important disciplines in the software development world.For years, users, and especially users of enterprise products, have been ignored with cumbersome, inflexible user interfaces, that are difficult to use, and force users to do perform rework, in the form duplicate data entries. In the old world of interface design, technical teams paid little attention to the user experience, and so the typical packaged software or website interface lacked flexibility and was rarely intuitive. As a result, users needed a lot of training. In the new world of interface design, the issue of mobility has compounded and complicated the user experience.