Responsive Web Design? Adaptive Web Design? If You Find It Hard To Decide, Don’t Despair!

EM-DEC-Blog-RWD

There has been a lot of discussion about Responsive Web Design (RWD) and Adaptive Web Design (AWD) in the trade press and among enterprise IT teams looking to convert web sites and apps to user-friendly, flexible mobile displays. One of the main issues facing the enterprise is to decide between RWD and AWD. Once this decision is made, it is difficult and expensive to turn back. This article focuses on some of the differences and benefits of each of the techniques.Responsive Web Design: True responsive design is fluid, and uses CSS3 media queries to respond to any screen sizes. With CSS3, you can create a flexible grid where text can wrap and images can shrink and adjust along with your browser.

###

Why Responsive Web Design (RWD) is Important for Your Business

RWD2

Responsive design can fix a lot of problems for your website. It will make your website responsive for devices such as laptop, desktop, mobile or tablet. It can help to increase the time that users spend on your website. Responsive design can help to rank higher on search engine.

###

Six Reasons to Embrace Responsive Web Design (RWD), and How to Design for Success

RWD2

There has been a lot of discussion about the benefits of Responsive Web Design (RWD) in both consumer and business-to-business markets, and we do see some of the large vendors and enterprise service providers investing in RWD. But, it is also important to note that RWD is no longer an option for business sites – large or small. It is a competitive necessity!Consumers, business partners and suppliers expect to have easy, intuitive access to a business site to get information or purchase a product or service. If the site is cumbersome to use on a Smart Phone or Tablet, or if it fails to accommodate a variety of screen sizes, a business will lose customers. Consumers today are more sophisticated and less patient with clumsy user interfaces. The evolution of RWD is a natural response to the increasing mobile, agile, flexible environment a user demands.

###