How Does your News or Media Site Score?

How does your news or media site score

Are you striking out because of poor mobile usability? For the User Experience Scorecard, The search agency calculated the total score out of possible five points – a score of zero being the lowest and a score of five being the highest possible…for each of the sites.

The Way to a Customer’s Heart is Through the User Interface!

Ux-Improvement

Perhaps you are still trying to convince your executive team to employ user experience design services to accommodate user expectations for your enterprise applications. Is your organization debating the need to provide intuitive easy displays on all types of devices from desktops and laptops to tablets and the various screen sizes of smart phones? If that debate is still in the works in your organization, you are not alone!While mobile application development, responsive web design and user interface redesign debates rage on, your business is losing customers and sales conversions and your customer satisfaction is going down the tubes! Think of your user experience in the same way you think of customer service in a brick and mortar store.

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Responsive Web Design or Adaptive? Cut Through the Confusion and Ensure Success

RWD-and-AWD-Expert

There are many articles and opinions about Responsive Web Design(RWD) and Adaptive Web Design (AWD), but one thing is for sure. The business benefits of RWD and AWD are numerous. While the upfront planning process for RWD and AWD may be a bit longer, the payoff in terms of customer and user satisfaction and increased bottom line is undeniable. Here are just a few of the benefits of redesigning or designing a site using responsive or adaptive web design.

  • Reach your audience easily through tablet and mobile
  • Improve conversion and sales ratio
  • Consolidate analytics
  • Improve search engine visibility
  • Save cost and time in mobile development
  • Simplify website maintenance

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When users and customers are happy…so are you! Ux design does the trick

If-Your-Users-are-Happy

Great Ux design is proven to result in better business performance, user adoption and customer satisfaction. Want more revenue? Pay attention to your user interface!

Spoil Your Customers and Users with Great Ux Design…and Reap the Business Benefits!

Ux-Improvement

With the consumerization of technology, today’s users are more sophisticated and they demand business and consumer applications and software that are intuitive, and easy to navigate and make purchasing, working, browsing and finding information a quick and simple task. Today’s savvy users have no patience for applications and software that lead them down dead end paths, throw error messages without telling them what to do, display half of a screen on a mobile device or demand that they use convoluted or restricted workflows and processes to accomplish a task.Designing and developing a new Ux, or upgrading or migrating to a new Ux, must include technology, framework and platform research, as well as thorough testing, and user involvement in prototype phases. These factors will ensure that the Ux is flexible, intuitive and meets the requirements of the targeted users and the environment in which the application, software or site are used – followed by multiple iterations to ‘get it right’.The optimal user interface is:

  • >> Flexible enough to accommodate changes in business or user processes or needs
  • >> Intuitive enough for the ‘average user’ to adopt and use with ease
  • >> Comprehensive enough to anticipate the twists and turns of user navigation and provide messages and paths through the system to get the user back to where they want to be
  • >> Appealing to the eye and familiar to users within their technology paradigm
  • >> Inclusive to all user perspectives, with UI controls, navigation and tasks that will help them to accomplish a task in a way that is meaningful and makes sense to them
  • >> Suitable for all types of target devices and screen sizes with mouse or touch-driven navigation

In considering the various requirements, factors and aspects of Ux design, many businesses conclude that they will require the services of an expert in Ux – to ensure that all aspects of this critical component of site, software and application design are effectively addressed, including standards and regulations for UI design, Ux techniques and knowledge of domains, frameworks and platforms. If a business takes the time and focus to truly understand human interface and the psychology of use and understands how underlying technology can positively affect this process, the design, development and adoption of the application will be seamless and successful.
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