Elegant MicroWeb worked with a UK eConsulting, Market Research business to design a web-based widget to measure customer satisfaction and increase customer loyalty. Customers were asked just one question. Responses were analyzed to enhance and improve products and services over the period. The widget had to be easy to configure, and easy to promote and use. Personalized emails were sent, so users could respond without the need to register. Feedback request could be offered via various web channels to maximize participation.
Why would you consider Software Reengineering? Well, for starters, if you want to remain relevant, you have to take an honest look at your current applications and compare them to the market and to your competitors. Be honest! Are you offering your customers and stakeholders a set of tools that performs well on all devices and screen sizes, within the office or on the road? If not, you will lose business. Today’s consumers and employees have no patience for apps that slow them down, or frustrate them with confusing navigation or slow performance.
