We invite you to explore our latest knowledgebase articles and to join the Smarten user community on Smarten Support Portal.
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We invite you to explore our latest knowledgebase articles and to join the Smarten user community on Smarten Support Portal.
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Manuals and Technical Guides
If you don’t find what you need in the Support Portal, we hope you will contact us with your questions, comments or suggestions. We are here to help and to support your business goals and success!
URL: Smarten Customer and Partner Community
Email: support@Smarten.com
Original Post : Smarten Support Portal Updates – September – 2022!
We invite you to explore our latest knowledgebase articles and to join the Smarten user community on Smarten Support Portal.
If you have not registered yet, Click Here to obtain your login credentials.
Manuals and Technical Guides
If you don’t find what you need in the Support Portal, we hope you will contact us with your questions, comments or suggestions. We are here to help and to support your business goals and success!
URL: Smarten Customer and Partner Community
Email: support@Smarten.com
Original Post : Smarten Support Portal Updates – August – 2022!
If you are an avid reader of technical research or industry journals, you probably know about Natural Language Processing or NLP. If you don’t know about it, you certainly use it every day – whether you know it or not! When you search using Google, you are using natural language and that makes it easier for you to develop a question and get an answer. Ask a question and get an answer. It’s that simple!
But, when it comes to analytics, NLP is typically much more restrictive. Talk all you want about machine learning and natural language processing but the boundaries and restrictions placed on these concepts in a typical analytical solution do not make it as easy as business users might like.
Remember that your business team members are also consumers outside the walls of the office and they use and appreciate the ease of Google searches. Here, a consumer might ask, ‘how many ounces in a pound’, or ‘what is the tallest building in the world’, and they get an immediate answer. THAT is what they want in analytics as well and if you don’t give it to them, they are unlikely to adopt the analytical tools you invested in or to achieve the results you wanted for optimizing resources, improving productivity and, most importantly, engaging in fact-based decision making that will improve the business bottom line.
So, what, if anything can one do about the disconnect between the ease of use of analytics and the typical NLP solution? To answer this question, we first need to understand the difference between standard natural language processing in analytics (AKA Dumb NLP) and context-driven searching using natural language processing (AKA Intuitive NLP).
Context-driven natural language processing allows people to think and communicate like people – not like machines! It is intuitive and ‘smart’ and goes far beyond ‘dumb’ NLP.
Dumb NLP: The use of NLP in analytics provides the basic foundation to get a user into the details of the data and allow them to choose and filter using columns and filters. It recognizes the data in the column or field but not the context. Much like a text to speech solution, it can read, translate and present the data but it has no real understanding of what the data means. Users often get frustrated when they try to use these tools because they have to wade through the choice of columns, click on menus and sift through scripts and when the NLP query results are presented, they may discover that they did not get what they wanted because they omitted or included some inappropriate data.
Intuitive NLP: Context-driven natural language processing allows the user to think of a question and ask that question in a way that supports human thought, and natural communication. Context-driven NLP ‘understands’ and interprets the question and the user intention so, for example, if a user wants to find sales results for a product sold during the ‘Thanksgiving’ season, they do not have to know the date for a particular year or years. They can simply ask the question. ‘How many donuts were sold in Scottsdale, Arizona during Thanksgiving 2019 and 2018? The system will understand the question and interpret it to provide the right information.
Much like your best friend can understand your intent and respond to a question without your being concise or detailed, context-driven NLP can handle the subtleties and the context without the need for excruciating detail and restrictive programming or scripting.
Ask, ‘What was the best day of bakery sales in Tucson Az last year?’, and the system will know that, a) the ‘best day’ means best day of sales for you, that b) bakery sales means all items that fall within the bakery category in your product portfolio, such as cake, brownies, croissants, cookies, bread etc., c) that Az means Arizona and that d) last year was 2019. Just ask the question…and you will get an answer. It’s that simple.
Context-driven, intuitive NLP provides many opportunities to ask questions and handles many concepts, including,
Synonyms, Phonetics and Abbreviations – Enter question and the system will recognize and process information correcting for spelling errors, abbreviations and related words.
Geography, Places and Persons – Enter a question and allow the system to identify a person or place automatically, and give the answer in context of person or geo location.
Time Series – Enter a question and receive results based on absolute time, or on a range or relative time period.
Rank and Polarity – Enter a question and receive results based on a determination of ‘higher’ or ‘lower’ results.
Aggregation – Enter a question to understand results for averages, minimum, maximum, first, last, sum, counts, etc.
Comparison – Explore how sales or other factors compare from one region, year or variable to another.
Context-driven natural language processing allows people to think and communicate like people – not like machines! It is intuitive and ‘smart’ and goes far beyond ‘dumb’ NLP by offering tools that users will want to leverage and interacting with users in a way that is meaningful to them. Your business users don’t need have to use or understand sophisticated skills to create a query or ask a question. They don’t have to wade through five or ten steps to create a query. With context-driven NLP, users just have to think of a question and type that question and they will get the answers they need.
Make your business more productive, optimize resources, empower your team members and allow them to make confident, fact-based decisions and to solve problems and get the information they need to do their job – without stress or time-consuming training or procedures! THAT is the difference between using ‘dumb’ NLP and using intuitive (context-driven) NLP in analytics.
We invite you to explore our latest knowledgebase articles and to join the Smarten user community on Smarten Support Portal.
If you have not registered yet, Click Here to obtain your login credentials.
Manuals and Technical Guides
If you don’t find what you need in the Support Portal, we hope you will contact us with your questions, comments or suggestions. We are here to help and to support your business goals and success!
URL: Smarten Customer and Partner Community
Email: support@Smarten.com
Original Post : Smarten Support Portal Updates – July – 2022!
Smarten is pleased to announce the launch of its Mobile Application for Smarten Augmented Analytics. This native app has a seamless user interface for a great user experience (UX). Smarten Mobile app is available for iOS and Android. Installation is easy.
Smarten announces the recent certification of its Smarten Augmented Analytics Software product by CERT-IN. CERT-IN, or the Indian Computer Emergency Response Team, is an India government-approved organization for upholding information technology (IT) security, and is a well-renowned application security standard, respected within the technology community. It was initiated in 2004 by the Department of Information Technology for implementing the provisions of the 2008 Information Technology Amendment Act. CERT-IN certification is provided by a CERT Empaneled Security Auditor following a detailed security audit to review all components of the organization network including websites, systems, applications, etc. After completion of the testing procedure, the certificate is provided to show that all requirements were met.
This article should serve as a plea on behalf of the average business user!
Business users are business professionals who have expertise in an industry or market arena or perform a function to support the ongoing operation of the business – professionals who may be front line workers on a production line, finance professionals, sales representatives, non-profit office workers, medical researchers, middle managers, regional managers for retail chains, transportation dispatchers or…well, you get the idea. These team members know their job and they do it well. But, they probably don’t have the technical skills to write a SQL query, or to filter out the columns and fields for an analytical search in order to get the results they need to make a decision.
Smarten is pleased to announce the launch of its FREE online Citizen Data Scientist course. This self-paced, online Citizen Data Scientist course can help businesses make the most of the Citizen Data Scientist experience by providing foundational training for business users who are Citizen Data Scientist candidate. It is also suitable for those that wish to find out more about the Citizen Data Scientist approach to Data Literacy and fact-based decision-making. It provides an individual study environment that includes video, slides, lectures and supporting documentation for further study and reference.
Smarten CEO, Kartik Patel says, ‘This comprehensive, free online course is designed to support businesses and individuals who wish to pursue, or are interested in finding out more about, the Citizen Data Scientist journey. The Smarten advanced analytics product suite was specifically designed to support business users and those with average technology skills and offers sophisticated analytics tools in an intuitive, easy-to-use environment and this self-paced course material is a natural extension of the self-serve Smarten Augmented Analytics approach.’
This Free Citizen Data Scientist Course describes the Citizen Data Scientist role, and its benefits to team members and the organization, including improved data literacy, support for user adoption of augmented analytics tools, and an understanding of the basic algorithms and analytical techniques used in the process. There are no prerequisites for this course. It is intended for business and technology users and team members within the business environment.
“By the end of this course, participants will understand the role and value of Citizen Data Scientists and the benefits to the organization, as well as the integration points and cultural shifts that will position analytical professionals and Citizen Data Scientists to work more productively,” Patel says. “ Participants will gain a basic understanding of applicable analytical techniques, including predictive analytics, how to apply these techniques to real world business use cases and the augmented analytics tools they can use to make fact-based decisions and move the organization forward. We believe this course can play a valuable role in moving an enterprise and its users toward a more data literate environment.”
By providing this course as a free online offering Smarten hopes to further support and encourage users and businesses to embrace the very real benefits of the Citizen Data Scientist approach to analytics and objective, data-driven metrics and results.
Begin the Citizen Data Scientist Journey now, or contact the Smarten team for more information on Smarten Augmented Analytics solution.
About Smarten
The Smarten approach to business intelligence and business analytics focuses on the business user and provides Advanced Data Discovery so users can perform early prototyping and test hypotheses without the skills of a data scientist. Smarten Augmented Analytics tools include Assisted Predictive Modeling, Smart Data Visualization, Self-Serve Data Preparation, Sentiment Analysis, and Clickless Analytics with natural language processing (NLP) for search analytics. All of these tools are designed for business users with average skills and require no special skills or knowledge of statistical analysis or support from IT or data scientists. Smarten is listed in multiple Gartner Reports including Gartner Data Preparation Report, the Market Guide for Enterprise-Reporting-Based Platforms and the Gartner Magic Quadrant for Business Intelligence and Analytics Platforms Report for the ElegantJ BI Business Intelligence Suite.
Original Post : Smarten Announces Free Online Citizen Data Scientist Course Available to All!
Smarten is pleased to announce the addition of Sentiment Analysis features and functionality to its innovative, augmented analytics solution. Sentiment Analysis enables businesses with easy-to-use tools that provide insight into what customers, stakeholders and others are thinking, thereby allowing business teams to improve products and services.
