Anything that can help your business users to understand, interpret and analyze data is a help! Users have many tasks to perform in a given day and while analysis may not be their forte, they definitely need clear, concise data to share, to make decisions and to see opportunities, challenges and patterns.
Assisted Predictive Modeling, Predictive Analytics. Those terms strike terror in the hearts of most business users, and that is understandable. These mysterious-sounding terms sound complicated and lead business users to imagine confounding, confusing algorithms, and endless strings of numbers.
The world of business analytics has changed dramatically in the past few years. If your business is looking to upgrade BI tools or to begin implementing an analytics solution, the solution must be user friendly for business users. The tools exist today for augmented analytics, augmented data discovery, self-serve data preparation and other features and modules that provide sophisticated functionality and algorithms in an easy-to-use dashboard and environment that is designed to support business users, as well as data scientists and IT staff.
Predictive analysis is very important to your organization. If you can dependably predict and forecast results, you can stay ahead of the competition, address changing customer needs, capitalize on opportunities and solve problems before they negatively impact your enterprise.
