Volusion: eCommerce That Beats the Competition

ecommerce

While eCommerce markets change daily and social media and web sites explode into the eCommerce stratosphere, a software vendor in Austin, TX has rather quietly taken the eCommerce market by storm. Volusion has forged partnerships, released software development kits (SDKs) and launched new features, making it easier than ever for even small to medium sized businesses (SMEs) to enter and conquer markets with products and services and an integrated sales platform that allows customers to browse and buy on mobile and desktop platforms.Recently, Volusion targeted enterprise customers with its new product, designed to provide a unified shopping experience for online sales, mobile access, and retail sites. While Volusion originally targeted small and medium sized (SME) businesses, it is now making a play for larger businesses with a Mozu platform. The Volusion large enterprise market entry makes it easier for big companies to provide fresh content and utilize new features and partner products to improve payment gateways, provide online chat, expand product catalogs, launch related blogs and leverage other upsell opportunities like social media marketing and sales.

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I KNOW You’re Smart! That’s Why You Are Going to Embrace Internet Marketing!

internet-marketing-services

You’re smart! I know you are! I know because you read my blog every month. Just kidding. The reason I know you are  smart is because you are online doing your research and trying to figure out how and why your customers shop and buy  and what your competition is doing to attract customers. And, because you are smart, I know that you understand the  value of internet marketing, search engine optimization (SEO), social media marketing (SMM) and pay-per-click (PPC)  marketing and selling. You understand the critical business considerations and you want to apply the new and most  relevant technologies to leverage web marketing services, reach customers, stakeholders and partners and generate and  increase enterprise revenue.

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Is Internet Marketing a Luxury or a Necessity?

Internet-Marketing-Specialist

Does anyone remember what business was like before the advent of the internet? If you are under the age of forty, you probably answered ‘no’ to that question. The internet has changed business in more ways than I can list. Today, there is no way to avoid the integration of internet marketing with your marketing programs. If you fail to include search engine optimization, social media marketing, pay-per-click and internet marketing techniques in your business strategy, you can’t compete in your market – whether that market is local, regional or international. Your customers are sophisticated in the use of technology and they expect you to meet them where they live. That means you have to meet them on the internet!Internet Marketing uses cutting-edge technologies to create a virtual world that is flexible, fast and intuitive and can engage and retain clients by offering content, games, tools, polls, surveys, events, and product and services to meet the needs of a specific customer.

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Pay Per Click – Powerful Internet Marketing & Advertising Tool

Pay-Per-Click-IMarketing

Pay Per Click (PPC) is a powerful marketing and advertising tool designed to direct traffic and prospects to online stores, portals, social media sites and business websites. The business pays the site or store owner every time a user clicks on their ad, logo or product content. Google AdWords, Microsoft AdCenter and Yahoo! Search Marketing offer PPC programs, as do Facebook, LinkedIn and other social media sites.

Search Engine Optimization must organically evolve to comply with changes in keywords and targeted searching, but PPC advertising can change in an instant. You can create, suspend or abandon PPC campaigns and make rapid changes, with total control over demographic and geographic targeting.

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Internet Marketing Specialists Connect You to Customers

Internet-Marketing-Gorilla

Internet Marketing is the newest gorilla in the zoo but it’s already the most powerful animal in business promotion. Internet marketing specialists integrate marketing with social media, blogs and websites to optimize your marketing budget. Customers have no patience for marketing that doesn’t relate to their interests. They expect you to customize your approach to their buying behavior and offer products and services that appeal to them.Internet Marketing specialists can create a virtual world that is flexible, fast and intuitive to engage and retain clients by offering content, games, tools, polls, events, products and services to meet the needs of specific customers.

Internet marketing specialists use Search Engine Optimization, Social Media Marketing and Pay-Per-Click to attract and retain customers. Electronic customer relationship management is the new frontier of lead conversion, and customer retention. If you want to win in this new world, get an Internet Marketing Specialist or email to info@elegantmicroweb.com

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