Don’t you hate it when someone blurts out a mysterious term at a business conference and you are left to decide whether to reveal your ignorance by asking what they are talking about, or simply nodding your head and smiling as if you understand and agree? I hate it when that happens.
What matters most in your business? Don’t say everything, because there is no way you can place strategic focus on every aspect of the business and, although all of your goals and objectives should be aligned, there are, in fact, a smaller number of things hidden within your business that will impact your success if they are not attended to and that will give you the most benefit if you spend a bit more time organizing and planning activities and business processes around these things.
So, you’ve got yourself a BI tool! That’s great news. Hopefully, that business intelligence solution includes all the features your business users need to easily gather and analyze data and make recommendations and suggestions, make decisions and fulfill their responsibilities in a way that supports your corporate goals and objectives. While your business may not think it needs all the bells and whistles, there are many hidden benefits to features and tools. Take for example, GeoMapping.
Business Intelligence is mandatory! Without intelligence you have no insight into your customer buying behavior, your competition or your organization. In order to achieve business intelligence in today’s environment, you need modern BI tools and augmented analytics that is suitable for your business users.
