What is Augmented Analytics and Can it Benefit My Business?
What is the difference between analytics and augmented analytics? The simple answer is this: augmented analytics provide sophisticated analytics tools in an easy-to-use environment that offers guidance and recommendations, and a natural language processing (NLP) interface that makes it possible for every business user to leverage the solution, no matter their technical or analytical skills or experience.
An advanced analytics solution that is designed for augmented analytics, must be easy enough for the average business user to achieve results without IT skills or the skills of a data scientist. When a business user can leverage clickless analytics search capability, the user can achieve rapid, clear results and use those results to solve problems, share information and optimize opportunities for the business.
When a business is considering an advanced analytics solution, it must sell its management team and investors on the value and benefit of that solution and the merits of implementing such a solution or upgrading an existing solution.
Smarten is pleased to announce the introduction of its eLearning Workshop, ‘Be a Citizen Data Scientist – Aspire, Inspire, Become‘. This online course is designed to provide a solid foundation for one’s business and, more importantly, for those members of the team who may be considering as early adopters or champions of the Citizen Data Scientist transformation within their organization.
What is a Citizen Data Scientist and what is the role of a Citizen Data Scientist? It isn’t as complicated as you might think. A Citizen Data Scientist is a business user working in a professional capacity within an enterprise – one who is collaborative and curious by nature and willing and ready to adopt augmented analytics tools to prepare and analyze data and use that data to gain insight into business issues and opportunities. The role of a Citizen Data Scientist is to interact with and liaise with IT and data scientists to define use cases and refine data output to be used in making fact-based decisions.
Creativity is the lifeblood of an enterprise! But, it is easy to get into a rut and do what has worked in the past. If a business is to succeed, it must constantly generate new ideas and new ways to address the market and its consumers. Augmented Data discovery and the new world of self-serve tools has added an interesting dimension to this discussion as it encourages business users to become Citizen Data Scientists and encourages organizations to embrace data democratization.
Why would your business need Self-Serve Data Preparation? Perhaps you have a team that includes IT professionals that can prepare data for analysis or maybe you have a business analyst or a data scientist to serve that need. But, there are plenty of good reasons to consider data preparation tools that are easy enough for every team member to use.
Here’s some good news! If you want to predict or forecast results for your business, you don’t need to be a data scientist, a statistician, a business analyst, or a rocket scientist! Today, augmented analytics solutions provide all the help a business user will need to gather data, prepare it for analysis and then choose the right algorithm or analytical technique to analyze the data and get clear, easy-to-understand results.
Whether you know it or not, you know Natural Language Processing (NLP) very well! You use it all the time to ask questions on Google Ask a simple question, get a list of responses that meet your needs. What did we ever do before natural language processing? How else might we use it to simplify our lives?
If you are trying to convince your executive management or IT team of the benefits of augmented analytics, you really don’t have to look far for support. Augmented analytics benefits are numerous and, while some benefits are self-evident, many are more subtle and will be uniquely effective within you own enterprise.
