The use of business intelligence and business analytics is growing in every industry, business function and in companies of every size. 48% of small and medium sized business CIOs responding to a Gartner survey revealed that business intelligence (BI), data and analytics is one of the technology areas that will have the largest amount of new or additional spending.
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Can Predictive Analytics REALLY Help My Business During These Uncertain Times?
How accurate is predictive analytics? Is it worth using for my business? How can forecasting and prediction help me in such an uncertain environment? These are all valid questions and they are they are questions your business (and your fellow business owners) must grapple with to understand the value of planning and analytical tools.
Do You Want Your eCommerce Growth to Explode?
Why does an eCommerce or online shopping business need analytics? After all, eCommerce is exploding. There is no limit to what a business can do! Some of what you just read is true. Some of it isn’t! If you are thinking you don’t need analytics because eCommerce is guaranteed to succeed, you need to recalibrate your strategy.
What Does a Business Need to Do To Ensure That Users Adopt Analytics?
If your business is trying to incorporate data analytics into the fabric of day-to-day work, you will need to get your users to adopt analytical tools. The way forward is not all that complicated. The solution you choose must take an augmented analytics approach, one that includes simple search analytics, ala Google search. Natural Language Processing (NLP) and NLP Search tools are key to this approach as they allow business users to ask simple questions and get answers. If a user does not have to create complex queries or look to business analysts or data scientists or IT professionals, that user can incorporate data into information sharing, reporting, presentations and recommendations to management.
Don’t Be Intimidated! Citizen Data Scientists Don’t Need Rocket Science!
When you take on the mantle of Citizen Data Scientist, there is a lot to process! Much of the reason business users feel overwhelmed at the idea of the Citizen Data Scientist role is the anticipation of having to learn new tools and techniques to analyze data.
Are You Succeeding at eCommerce? If You Don’t Know, You NEED Integrated Analytics!
When eCommerce and online shopping businesses reflect on their results, it can sometimes be difficult to decide on a strategy going forward. You may be able to produce reports and have a good grasp of ‘what sells’ but if you are to compete in this incredibly competitive market, you need metrics. You need to make fact-based decisions.
Want to Succeed with Citizen Data Scientists? Choose Simple Augmented Analytics!
Gartner has placed an increased focus on augmented analytics and solutions that support data democratization and business user transformation to the Citizen Data Scientist role. It predicts that those organizations that engage in Citizen Data Scientist initiatives will outperform businesses that do not take this approach and they will be more competitive and better prepared, by increasing productivity, optimizing resources and making better decisions. As your business competitors embrace this evolution, your organization must seriously commit to the Citizen Data Scientist concept and to the Augmented Analytics solution approach that will support the Citizen Data Scientist.
Before You Deploy a Citizen Data Scientist Initiative, Understand What That Means!
When a business takes on the task of transforming business users to Citizen Data Scientists, they might have very clear goals mind but they may not have a firm grasp on what the role means or how to provide the business user with an understanding of what the role will be (what it will not be) and how it will change their day-to-day work.
Choose an Augmented Analytics Solution Your Business Users Will WANT to Adopt!
Your senior management team has decided to engender digital transformation and improve data literacy across the enterprise. As a primary step in this process, the team wants to implement an augmented analytics solution that will encourage business users to get involved in data analytics, to use data to make fact-based decisions and to present, report and collaborate using real, current and clear information that will support collaboration and improve results.
Shopping for Advanced Analytics? Get Self-Serve Augmented Analytics and Succeed!
There are a lot of business intelligence and analytical tools on the market today and if your business has recognized the need to implement this type of solution for self-serve analytics among business users, it is important to understand the advantages of augmented analytics. Advanced analytics benefits are numerous but, when a business chooses augmented analytics tools, it can ensure that its business users have full access to analytical features and sophisticated techniques without having to learn complex systems and without having to acquire data scientist skills. That ease-of-use takes advanced analytics advantages to the next level by democratizing use and allowing for digital transformation and increased data literacy across the enterprise.
