Your enterprise and business users do not have the time or the inclination to sift through complex data or wade through instructions to learn how to use complicated business intelligence or advanced analytics tools. They don’t want to document requirements and wait for IT or analysts to produce a report (only to find out that the data is incomplete or that the data was delivered too late to make a confident decision).
Have you ever noticed that when you give someone something, they often want more? This is especially true when they really like what you gave them! As the concept of business analytics becomes more main stream and business users embrace the possibilities, they (and their managers) want and expect even more tools and more potential. They want better solutions. BUT, don’t make the mistake of interpreting the need for more sophistication and detail as a need for more complexity. Business users are still business users and, as organizations pursue the natural progression of business analytics, the emergence of Advanced Data Discovery enables those same business users to enjoy the benefits of more sophistication, more possibilities and more data sharing without the need for IT staff or data scientist involvement.
Advanced Data Discovery is only possible with the right data discovery tools. If you want to encourage smart data discovery, you don’t need smarter users – you need smarter tools. Advanced Analytics Tools should be simple enough for every business user to perform advanced data discovery using auto-suggested relationships and revealing the impact of decisions and changes within the organization.
Advanced Analytics Software, Data Discovery Tools and Smart Visualization can improve your planning and forecasting process, and empower your organization. The Smarten Business Intelligence environment provides advanced analytics tools that are simple enough for business users and sophisticated enough to mash-up and manage data for optimal analysis, and flexible reporting.
